Where regular presenters provide information, great presenters tell stories. Their main goal is to get the message across to their audience. But while some do this by delivering facts, the effective ones will take their audience on a journey using great storytelling techniques. It all comes down to having a different mindset and approach. In this article, we’ll dive into the importance of narrative and provide you with a template for storytelling. The importance of storytelling in presentations The goal of the speaker should be to connect with the audience. In addition to motivating and inspiring, they should excite them and help them identify with their message. To do this, their presentations need to be embedded with carefully crafted messages that will leave an impression on the audience during and after viewing. This is where narrative comes into play. It does much more than provide information – it portrays concepts…    read more